Unmatched competitive spirit and mental toughness
MindsetA leader's intense desire to win even in small matters translates into the ability to secure crucial victories and boost team morale.
Hall of Masters
Michael Jordan
마이클 조던
Craft, arts and performanceBorn 1963
Six-time NBA champion; the athlete behind the Jordan Brand
81 records in all
- Principles 21
- Episodes 54
- Quotes 6
Ask with this master's words
3 free questions a day, no sign-up.
Principles
4 basic records of 21
Principles are our summary of their public statements.
Separate Personal Brand from Business
BrandJordan chose to focus on his identity as a businessman rather than a sports icon by excluding sports memorabilia from his restaurants.
Systemic Solutions to Roadblocks
StrategyWhen facing a persistent competitive obstacle, implement a structured system that distributes responsibility rather than relying solely on individual brilliance.
Broad Market Appeal
BrandAvoid alienating potential customers by staying neutral in divisive matters to maintain the widest possible brand reach.
You are seeing 18 basic records. Membership answers from all 81 of this master's records.
See membershipMore masters in this field
See the whole fieldCraft, arts and performance
These records are our compilation of public statements and sources. We are not affiliated with or endorsed by Michael Jordan or any related company. If something should come down, tell us. Takedown request form