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Your business questions, answered with the real words of 232 world-class masters.

You don't have to sit through a two-hour podcast. We search 107,699 things the masters actually said and lived through, and bring back only what fits your question.

3 free questions a day, no sign-up · every quote with its source

Why ask here

Hours to listen, more hours to find the one line you need. Here it takes one question.

  • 20 seconds instead of a 2-hour podcast

    We read and listened first

    We organised 7,209 originals: 705 podcast and interview transcripts, plus shareholder letters, essays and books. Ask, and you get only the part you need now.

  • 0 made-up quotes

    Only what they really said, with the source

    Every quote is matched word for word to its original. Tap to see who said it, where and when.

  • Not just reading

    You leave with what to do today

    One-line answer, a real case like yours, and three things to do today, this week and within 30 days, each with a way to check it worked.

What an answer looks like

No long read. The answer first, with the evidence.

This is a real answer to a real question. Tap anything to keep asking.

  1. One-line answer·What to do, said first.

  2. Their real words·Photo, quote and source, as they are.

  3. A similar case·What they chose at the same crossroads.

  4. Three steps·Today, this week, within 30 days, each with a check.

  5. Keep asking·One tap tells us your situation and sharpens the answer.

THE PANTHEON TABLEReal sample answer

How do I find my first 10 customers?

Personally recruit your first 10 customers one by one from a narrow group you can reach, and set them up yourself.

Early on, nobody knows you and automated funnels convert poorly. Direct, hands-on effort removes friction, earns trust, and shows you exactly what customers need before you build more.

AssumingI assumed you have a product or offer ready to show but no paying customers yet.

In their words

  • Paul Graham

    I have never once seen a startup lured down a blind alley by trying too hard to make their initial users happy.

    SoOverserve each of these first 10. Answer fast, fix their problems personally, and treat their happiness as your main metric for now.

  • Steve Jobs

    You've got to start with the customer experience and work backwards to the technology.

    SoBefore pitching, write down the exact result a customer should feel in their first week, then shape your offer around delivering it.

A similar case

Stripe's Collison Installation and Manual Merchant Accounts (2009-2010)

To win early users, Stripe's founders did not just send signup links. They took customers' laptops and installed the payment system on the spot, and set up accounts manually instead of waiting for automation.

TakeawayCopy the in-person setup that removes every hurdle; your product may need a call or a visit rather than a laptop install.

Do this

  1. Today

    List 30 specific people in one narrow group who have the problem you solve and whom you can contact directly.

    Check: You have 30 names with a way to reach each one.

  2. This week

    Message all 30 personally and offer a 20 minute call where you set them up or solve the problem live.

    Check: At least 8 calls booked; if fewer than 4, sharpen the group or the offer.

  3. Within 30 days

    Onboard each willing prospect by hand and ask every new customer for 2 referrals.

    Check: 10 paying or committed customers; if under 5, rethink who you target.

Watch outDo not spend weeks on ads, websites or automation before talking to people; manual outreach first, scale later.

Tell me one thing and the answer gets sharper

What do you sell, and to whom?

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How it works

One question is enough

  1. 1

    Write your problem

    Pricing, customers, hiring, cash, focus. Anything you are stuck on, in your own words.

  2. 2

    We search the masters' records

    From 107,699 verified records we pick the words and cases closest to your problem.

  3. 3

    Get the answer, keep asking

    You get the answer and the steps. One tap about your situation narrows it to your business.

At the table tonight

Answers come from these 232

Founders, investors, operators, marketers, writers and philosophers. What each really said and decided is the evidence.

See everyone in the Hall →

Photos are freely licensed images. Not affiliated with or endorsed by anyone shown. Photo authors and licences

verified quotes, principles and cases
107,699
masters
232
original sources
7,209

0 made-up quotes. Every quote is matched to its source, letter by letter.

Not a general AI chatbot

Not what sounds right. What was actually said.

  • Where answers come from

    107,699 records selected from 7,209 originals

    General AI chatbots:Everything they read online

  • Quotes

    0 made-up quotes, each matched to its source

    General AI chatbots:Can produce quotes nobody said

  • Sources

    Every quote links to the original

    General AI chatbots:Rarely shown

  • Shape of the answer

    One-line answer, a real case, three steps

    General AI chatbots:A long, general essay

  • The next question

    One tap to keep asking

    General AI chatbots:You work out what to ask

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Questions people ask

Did the masters really say these things?

Yes. Quotes are only sentences matched word for word to public originals (shareholder letters, speeches, essays, interviews, podcast transcripts). Tap a source under any answer to open the original.

Do the masters answer me themselves?

No. We are not affiliated with or endorsed by anyone named. An AI advisor organises what they publicly said and lived through for your situation. It never speaks as them.

What should I ask?

Any business decision: pricing, first customers, hiring, cash, focus, competition, whether to quit or keep going. The more numbers and context you give, the more specific the answer.

Can I ask about stocks or crypto?

No. This service helps with business decisions, so it does not make personal investment calls on stocks, crypto or property. Questions about your own business, such as fundraising or equity, are welcome.

How much is free?

3 questions a day with no sign-up. Membership allows 40 a day and answers from every master's full record.

Where are my questions stored?

Your chat history stays in this device's browser. Only what you save to the decision journal is kept with your account. Details are in the privacy policy.

Write down the one decision you are stuck on.

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