앤드루 첸
General partner at Andreessen Horowitz, author of The Cold Start Problem
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Facebook popularized the DAU/MAU metric because their own numbers were historically high, exceeding 50% even when they only had 70,000 users. This led other consumer apps to be judged by the same high standard.
LessonHigh engagement metrics are often inherent to social and communication products from the very beginning.
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